Archive for the ‘ Search Engine Reputation Management ’ Category
As consumers rely on the Internet more and more to find what they need, businesses are fighting for search engine rankings and SEO is a huge part of that. But what is SEO? What does it do for your business and do you really need it?
What is SEO?
SEO stands for search engine optimization. Search engine optimization is a marketing method used to improve visibility of websites. It does this by increasing a site’s ranking on search engine results pages, such as Google or Bing, using keywords.
A keyword is a word or small phrase used as a flag for the search engines. Revolution Web’s SEO service in Fort Lauderdale includes working closely with our clients to research and identify the best keywords for their product, business or site. We then incorporate those keywords into your web content. When keywords are used appropriately, search engines will pick up on it and your site will rank higher in the search results that are returned. Over time, the SEO content you add builds up and your rankings will steadily increase. Higher rankings drive more web traffic to your site.
Revolution Web is Your SEO Company in Fort Lauderdale
As a SEO company in Ft. Lauderdale, Revolution Web specializes in optimizing web content. There are many ways to do this, including:
• Website Optimization
• Articles for the Web
• Press Releases
• Blogs and guests posts on blogs
One other very important component of search engine optimized content is the number of backlinks to your website. Backlinks bring customers right to your (virtual) front door and are used in every piece of the web content we write.
There’s a fine balance between getting the right amount of keywords in and making the content interesting and readable. Our SEO service in Fort Lauderdale provides compelling copy that not only includes your chosen keywords but also sounds professional! If you aren’t familiar with SEO writing, you are best off hiring a local SEO company in Fort Lauderdale to assist you.
The bottom line is companies that rely on their website or Internet searches to gain business, need to be doing search engine optimized web content. Contact Revolution Web at
1-866-203-2002 today to discuss our SEO service in Fort Lauderdale.
Famous/celeb reputation maintenance has traditionally been the goal of online image enhancement specialists who worked with the rich and famous, but today’s business owners and professionals are increasingly turning to these reputation experts. The Internet and search engines have changed everything, enabling anyone to post blogs, articles and information, opening the average person to the dangers of bad press, negative articles, poor reviews or misinformation.
A professional with famous/celeb reputation management experience can help you control that information and manipulate it, turning what could be a negative search engine reputation into a powerful form of positive press.
An Example: A Surgeon Learns The Hard Way
Don’t make the mistake of thinking “it can’t happen to me.” One plastic surgeon did just that, assuming his established search engine reputation was strong enough to withstand one bad review posted on a local business forum by a disappointed patient. The patient’s expectations hadn’t been realistic, but his review never mentioned that. The small, local review was picked up by another, larger forum, and from there it spread. Soon, an Internet news agency ran a story about deceptive surgical practices, using the plastic surgeon as an example.
The story quickly grew, with the original patient being interviewed, tweeted, and quoted. A month later, the surgeon did a search for his name, expecting to find the usual top ranking for his practice’s website. Instead, he found an entire page of articles, blogs and forum comments that tied his name to phrases such as “botched surgery, deceptive surgeons, malpractice,” and “plastic surgery horror stories.” His search engine reputation had effectively been destroyed by one disgruntled patient. Fortunately, a savvy, online image enhancement specialist was able to turn the tide by combining strong search engine optimization strategies with positive copywriting. Within weeks, the plastic surgeon’s online reputation soared, accurately reflecting his experience and dedication.
Creating A Positive Online Presence
If you want to be seen and heard, online image enhancement combining professional copywriting and search engine optimization is one of the most powerful tools available. By posting new content, new links, and new press releases, we can provide online image enhancement, creating positive buzz around your name or your company name. We can increase your name’s ranking in a positive way with proven SEO strategies that establish you as expert in your field, a successful philanthropist, or an industry leader depending upon your own online image enhancement goals.
Online Reputation Management
On the Internet, even a small indiscretion or minor setback can take on a life of its own. Just one negative article that shows up in search engines can irreparably harm your reputation, costing you the job you’ve applied for, damaging client relationships or tarnishing an otherwise stellar online presence. With online reputation management, we focus on long term goals such as relegating negative stories to the lower end of search engine results and pushing positive articles and press releases to the top of search engine rankings. If bad reviews are a problem, we can add relevant comments and new, positive reviews to refute them and move those poor reviews deeper down in search engine rankings. We can literally give you a second chance at transforming your reputation.
Online reputation management takes advantage of several powerful techniques, including:
- Revamping and resubmitting existing news
- Utilizing social media to provide online image enhancement
- Creating professional profiles and biographies
- Using press releases as a way to improve your image
- Writing blog posts that will establish a positive identity
- Producing online videos that will cement your search engine reputation
- Adding reviews to third party sites
If you need online image enhancement, Revolution Web can develop a customized online reputation management plan that will create an excellent search engine reputation while minimizing the potential damage that could be caused by online posts that you can’t control. Let our online reputation management team craft an approach for you or your company that will result in true online image enhancement as well as outstanding search engine results. Call today (1-866-203-2002) for a free online image enhancement consultation, then decide for yourself. We’re confident you’ll recognize the value of transforming your search engine reputation with our online reputation management program, turning your name into a valuable tool for business success.